Now that you’ve selected targeted
keywords for your AdWords campaign, it’s time to start creating
your ads. Google has a specific set of character limits that you
must follow in each of your ads –
Title (Blue underlined text):
25 characters
Ad Text: 70 characters
Display URL (Green text): 35
characters
There are also a set of parameters
around your ad content including:
Tax qualified retirement plans are required to hold employer and
employee contributions in an irrevocable trust, which is separate
from the employer’s funds. ERISA, which governs these
programs, creates various types of legal liability for a plan’s
fiduciaries. Department of Labor penalties and
litigation from plan participants can arise, and can be brought
against an individual fiduciary. The issue of who is or is
not a fiduciary is not determined solely by a person’s
title.
Now, we're going to talk about some steps that you can take to
successfully implement your data loss prevention plan.
1. Identify Key Participants – Assemble those that
should be involved internally when you identify data loss.
Participants may include IT, HR, and Operations employees.
Identify the individuals and meet with them to work out...Read More >>
This spring, companies who sponsor 401(k) plans can expect their
inbox to be full of new information. The Department of
Labor’s plan fee disclosure rules are set to take effect April 1,
2012. Service providers of 401(k) plans will then be required
to provide employers with figures for the direct and indirect
compensation they receive to service plans. They will now
need to disclose recordkeeping fees separately from all other fee
disclosures. They also must detail indirect compensation, such...
Look at any list of the top 10 fears of people and the fear of
public speaking will undoubtedly be at the top of any list.
In a world where content marketing is becoming ever more important,
the need to not only write the content, but present it, is now even
more critical for people looking to develop new business leads and
position themselves and their companies as leaders in their
respective industry. In this week’s Marketing Blog, I’ll
share some additional tips to giving a presentation. (Cl...
Look at any list of the top 10 fears of people and the fear of
public speaking will undoubtedly be at the top of any list.
In a world where content marketing is becoming ever more important,
the need to not only write the content, but present it, is now even
more critical for people looking to develop new business leads and
position themselves and their companies as leaders in their
respective industry. In this week’s Marketing Blog, I thought
I would hit on some of the foundational tips to...
“All arguments concerning existence are founded on the
relation of cause and effect.” - David Hume
In the quote above, David Hume, a famous philosopher, says that
the basis of existence is founded in cause and effect. Cause
and effect is simple to picture for tangible objects – if I cause
my finger to type a letter on the keyboard, that letter shows up on
my computer screen. It becomes a little more difficult to
picture cause and effect with intangible things – if I greet a
stranger on the...
This month's issue of IT Informer includes the
following articles:
Is Your Company Protected Against Data Loss?
Choosing the Right Data Loss Prevention (DLP) Solution for Your
Business
Featured Product: Email Archiving - How Can Email
Archiving Help Your Business?
Is Your Company Protected Against Data Loss?
In the world of information technology, there are
always a lot of buzz words and new terminology. From cloud
computing to virtualization to social media and mobile apps, it's a
miracle small-...Read More >>
Effective for tax years beginning after December 31, 2010, if
you paid 1099 contractors or vendors using payment forms other than
cash or check, you need to be aware that the IRS has issued new
reporting regulations for tax year 2011. These regulations will
exclude payment types such as credit cards, debit cards, and those
from third party payment networks, like PayPal, from the 1099-MISC
form that will instead be reported on the new third party form
1099-K.
In
our last blog article, entitled
What is Data Loss Prevention (DLP), we discussed the definition
of DLP and why it’s important to understand. Your data is your
company’s most valuable asset – and ensuring that the data is
protected against “internal” threats is just as important as
securing it against outside threats.
For most companies, data loss is largely attributed to
employees. According to a recent Gartner report:
1 in every 400 messages contains confidential data
Being a firm in the Midwest, we commonly value heavy manufacturing
and industrial-based companies. While we service a wide array
of industries in the valuation space, we have noted a growing trend
in the region for start-up information technology companies.
Therefore, we are often charged with the task of determining values
for these fast-paced companies.
We
recently completed the valuation of one such high-growth IT
company. We were engaged to determine the value of equity of
the subject...
RADAR
is a managed email archiving service that operates in conjunction
with your existing IT network to ensure the protection,
preservation and continuous operation of email communication for
your business, while providing on-demand email access for users
anywhere and anytime.
Today, email is the core business communication channel. Since its
inception, email has evolved from a simple intra-office messaging
tool to the information and communication backbone of companies of
all sizes.
Writing web copy that is search engine optimized is an important
piece to your website’s overall SEO. Creatively written copy, that
uses the right keywords, is no daunting task. But, when done
correctly, it can become one of the most important pieces to your
online marketing plan.
Creating a search optimized website with separate and specific
service pages gives you the opportunity to optimize each individual
page for very specific and targeted keywords.
Reduce, re-use and recycle is a tried and true concept when it
comes to going green. Does it also apply to business valuation
reports? It depends. This video blog looks at the three major areas
that must be considered before relying on the value indicated by an
old business valuation:
Generally, when one thinks of a
successful grant application, the first concept that may come to
mind is “innovative research or technology”. What some may not
know is that the grant application process may actually be more of
a “who-you-know” game.
According to G2G Consulting, a firm
that links organizations with government opportunities, while
innovation is important, the key to a successful federal grant
application (and future applications) is to develop a relationship
with the specific...
One of the most common surgeries
affecting our aging population is the hip
replacement. However, from reading the news lately it seems
like a risky fix for someone’s aches and pains. Especially
when it comes to all-metal hips. Over the past year the FDA
has had over 5,000 complaints related to all-metal hip
replacements, the devices have a 12 to 13% failure rate, and
corporations selling these devices have been issuing voluntary
recalls and experienced lawsuits.
First, we need to identify the three major categories of
data for you:
In
our last blog article, entitled 
RADAR
is a managed email archiving service that operates in conjunction
with your existing IT network to ensure the protection,
preservation and continuous operation of email communication for
your business, while providing on-demand email access for users
anywhere and anytime.
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